June 23, 2009
Permalink
And Dr. Kessler reports that the Snickers bar, for instance, is “extraordinarily well engineered.” As we chew it, the sugar dissolves, the fat melts and the caramel traps the peanuts so the entire combination of flavors is blissfully experienced in the mouth at the same time…Food companies “design food for irresistibility,” Dr. Kessler noted. “It’s been part of their business plans.

NYTimes.com

*drool*